✅ 10 Offer Ideas for Fast-Food Restaurants on a Local App
1. “Buy One, Get One Free” Combo
- Example: Buy any burger combo, get a second burger free.
- Why it works: Simple, high value, huge draw for families and teens.
2. “2 for $10 / $12 / $14” Meal Deals
- Example: Two classic meals for $12, all day Tuesday.
- Why it works: Easy to understand, always performance-friendly.
3. “Free Drink or Fries” With Any Purchase
- Example: Get a free medium fries when you spend $10 or more.
- Why it works: Low cost to the restaurant, big perceived value.
4. “Kids Eat $2 Off” After School Special
- Example: $2 off any kids meal from 3pm–5:30pm.
- Why it works: Drives traffic in slow hours; aligns with community family patterns.
5. “App-Exclusive Limited Time Item”
- Example: Try the new Southwest Chicken Wrap – only available through the app listing!
- Why it works: Creates buzz and drives repeat checking of your listing.
6. “Weekend Treat Deal”
- Example: Buy any ice cream dessert, get the second for 50% off.
- Why it works: Weekends = family outings; dessert deals pop.
7. “Breakfast Boost” Discount
- Example: $1 off any breakfast sandwich before 11am.
- Why it works: Targets morning commuters and students.
8. “Bundle for the Family” Offer
- Example: Family Pack: 4 burgers + fries + drinks for $28.
- Why it works: Parents love predictable, easy meals at a set price.
9. “Punch-Card Style Loyalty in the App”
- Example: Buy 5 meals, get the 6th free.
- Why it works: Encourages repeat visits and traction within the app.
10. “Event Day Specials”
- Example: Game Day Snack Pack – 20% off wings, fries, and drinks on Oilers game nights.
- Why it works: Ties into community culture; gives the restaurant identity.
🎯 How Offers Should Be Formatted to Get Maximum Traction
Successful offers follow these 4 key rules:
1. Keep It Simple (One Sentence Only)
People skim on mobile. The offer should be:
- short
- clear
- instantly understandable
📌 Example:
“Buy any combo, get a second burger FREE.”
2. Use Big, Bold Value
Fast-food customers respond best to:
- Free items
- Round dollar discounts
- Small bundle prices
- “2 for” deals
Avoid percentages (e.g., “15% off”) — they convert lower.
3. Add a Time Window for Urgency
Offers with:
- specific days
- limited hours
- or “this month only”
dramatically outperform open-ended ones.
📌 Example:
“$2 off breakfast sandwiches — weekdays 7–11am.”
4. Use Strong Visual Keywords
People scan for:
- FREE
- BOGO
- $2 OFF
- 2 FOR $10
- LIMITED TIME
- FAMILY PACK
These words stop scrolling.
📱 Best Format Template for a Local App Listing
Title:
👉 Buy One Combo, Get a Second Burger FREE
Short Description:
Grab any combo and get a second burger of equal or lesser value FREE. Valid all day Friday. App-exclusive.
Restrictions:
One per customer. Dine-in or pickup.
Image:
A single clean photo of the featured item with text overlay “FREE BURGER”.
